Thursday, 14 June 2012

6 Twitter habits to adopt


There are certain things you can do on Twitter to optimise your experience and the experience of your (potential) clients and followers. You want to cut the fluff and get down to business. These habits are ones you should be welcoming, not trying to break.

1.       USE MANAGING SOFTWARE:


    Whether it’s HootSuite or WhoUnfollowedMe, you need to
incorporate them into your daily twitter slot. Sites like HootSuite allow you to schedule a tweet as far in advanced as you need. This means you can schedule a month where it posts a link to one of your articles automatically, everyday. This gets your website/blog posts recycling and brings in new readers.

    Sites like WhoUnfollowedMe allow you to track unfollowers, and unfollow them back if you want, and also who you aren’t following back yet. Another handy thing it shows you is who isn’t following you. Remember that awesome tweep you followed months ago? The one that claimed to follow back? Yeah...they didn’t. So you can unfollow them and de-clutter your twitter.

    This helps you build a following that are receiving your tweets, not just assuming people will follow you back because you’re a writer/CEO/editor/salsa dancer too.

2.       SHORTEN YOUR LINKS:


    If there is one thing people scroll past when they’re checking their timeline, it’s huge links. Even though Twitter automatically shortens links now, it doesn’t shorten them enough. Using a site like Bitly, Tiny or googl takes two seconds. On some sites you also have the option of customising the link, so it might be more recognisable. For example, bit.ly/SALSA for a salsa dancing link.

    HootSuite allows you to shorten links when you Tweet through them.

3.       CREATE LISTS:


    Lists are something a lot of people overlook. They are wonderful things because they can help others as well as you. For example, you can have a list of those you talk to, a list of clients, a list of bloggers etc... The possibilities are endless! These are handy when you want updates on certain people/groups of people. It becomes harder to keep track of the people you want to when you’re following a lot of people.

    Others can follow your list and see updates from those on it. Alternatively, they can go through your list and follow some of the individuals. You can do the same with other peoples lists. Need an editor? There’s a list for that.

4.       GROUP THANK YOUS:


    Whether it be ‘Thanks for the RT’ or ‘Hello new followers’ group multiple mentions together. If you thank everyone individually, your profile will be endless @ replies with ‘thanks’ as the message. Sure, it makes you seem really nice but when potential followers – or follow backs – glance at your page they don’t see your content. They might not bother scrolling down to find it. This tweep is a writer? Where are all their writing tweets?

5.       DELIVER GREAT CONTENT:


    Even if it’s a retweet of a link someone else posted. Did you read it? If you did, was it as great as you thought it would be? Was it engaging? If you didn’t think the content was all that great, then don’t tweet a link/retweet it. If you only deliver the best content you come across to your followers, they will become used to that. They scroll down their timeline and there you are, offering them a link to an article about editing. They will click it. Why? Because they know it will be good.

    I’m not making this stuff up, there are many people I follow that I will click their links because I know that they know their stuff. Be that person, and you won’t have a problem getting noticed by more clients/readers.

6.       FOLLOW RELEVANT PEOPLE:


    Sounds like a given, right? The problem is, some people on Twitter just want to gain a massive following and don’t put any thought into technique. A lot of people follow me offering a business or product I would never be interested in. Um, hello, I’m sixteen and a writer. These people never get followed back by me. Or anyone else they’ve targeted that isn’t interested.

    Often it’s because they have looked at your follows-followers ratio and said ‘Hey, they follow back!’ They are usually wrong; we follow back the relevant people. Therefore, you should bear number 6 in mind when you are looking for potential customers.

    Also, it should be considered when you’re in two minds about following someone back. Do they offer you something you want? Will you ever be interested in their tweets?

Are there any habits you would recommend, that I haven’t mentioned? Do you agree with my suggestions?

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6 comments:

  1. Great advice. I have been thanking people individually, but you are right, people will see a long list of "Thanks for the follow" and may not want to follow...lol.

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    1. I admit to doing it before, but I'm always learning. Isn't everyone :-)

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  2. Very cool. I'm always looking for ways to make Twitter more um, interesting. (Aka less like I'd like to jam a fork in my eye than tweet.) :) I've been on Twitter now for a year and I'm still trying to figure it out. I think I need to spend more time navigating it and a bit less on fb. Thanks for the advice. HootSuite is awesome BTW. :)

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    1. By all means, navigate away. It'll be worth the time and you can go back to facebook once your Twitter is in order. :-)

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  3. Great advice, Zoe! Sometimes when I pop into Twitter--intending to be just a moment--I instead drop into a black hole. I emerge hours later and wonder where my evening went. HootSuite has been a huge help to me, as has Friend or Follow, but I still need to learn more tricks. How, for example, do you send group thank yous? That'll be the next item on my list of things to learn. So for now, it's back into the black hole!

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    1. Simples, just mention multiple people at the same time. It does mean leaving some time before thanking some people, but it doesn't clutter your profile :-)

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